How much are you worth?

By the time taken, hours, days? Do you believe in your value, the results that you can bring to your clients or have you grown so sensitised to it, that your fees reflect this. The latest James Bond film – Spectre – made $200 million at the box office. The theme song, set to make millions for the author was written by our own Sam Smith…in 20 minutes. Paul McCartney and John Lennon were reputed to pen hit records over a grand piano in John’s Weybridge mansion over a couple…

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Sell the value

I stumbled across a YouTube video whilst browsing one of my favourite sites and enjoyed five minutes on fab selling. Features, advantages and benefits, you know, turning a feature of your product into a benefit by making sure you use "which means to you" or "so that you can." It brought back fond memoires. But it's so out of date now. Are you? To keep ahead, we have to evolve as salespeople and begin to think about selling value and how our customer's problems will be solved. We have an…

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