Precision question your way through sales objections
Last month I was in London on business traveling on the tube. A policeman blocked my progress in the tunnel. “You can’t go any further, there’s been an incident” So I quickly scurried away not able to proceed with my journey. This made me think that’s exactly what happens when we’re encountering a new customer looking to promote ourselves and our product, particularly on the phone. Your sales message hits a blockage and they filter it and attempt to get rid of you based on their preconceptions. They put up…