The Internet’s Impact on the Sales Process

Synopsis This 3,600 word White Paper summarises accurately how the sales process and selling has changed dramatically since the rise of the internet in the last 15 years. It’s scary to read and hits hard at some of the Sacred Cows maintained by salespeople and their leaders. Paul then leads you through a succinct number of practical steps that salespeople and their leaders should be making now in order to surf the wave of the changes. It really is a case of change or die, for the sales profession. Introduction…

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