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Category: Prospecting

Avoiding Death by Voiceover PowerPoint

July 20, 2021
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11 Tips to Help Advance Your Online Live Training Think about using your LMS to store delegate names and creating a training path for them. This path would include many other resources which are part of the journey rather than extras. This will allow you to accompany the live delivery with some pre-recorded videos or Audios Remind learners before the training of the up-and-coming course. Not only is this good practice, but it also allows you to explain how it's going to work and possibly be different to what they've…

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A Timely Marketing Message for Professional Advisers

December 8, 2020
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How many corporate trainers does it take to change a lightbulb? Just the one, of course, but all the others say “I can do that”. In times of recession or downturn, business is not as abundant as it once was in good times. In the good times, you had plenty, and you probably didn’t market as much as you should have done. So when famine strikes a good trainer or businessperson will turn themselves to anything. That’s a grave danger. It dilutes what you’re about, damages your “brand”, sends out…

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Verbal Buying Signals on Video

November 10, 2020
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| Categories: Business to Consumer, Prospecting

We’re all very used to picking up non-verbal signals to help us move the sale along. Watching body language or people-watching is a pleasurable thing to do, but in this day and age on online video meetings, we don't have this luxury. So we have to tune in and focus on their face but more efficiently, their voice and words. Here’s how. Imagine a traffic light. Red means stop, amber means proceed with caution and green says go. Place this imaginary traffic light above the computer screen and periodically determine…

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