Every salesperson thinks they’ve heard it all and, by and large, they have; the trouble is there is often a gap between what they know and what they do. Sales and communication specialist Paul Archer has created an audit that enables salespeople of all experience levels to measure the gap between what they could be doing and what they are doing.
Read MoreThe keynote will use the SDI® Strength Deployment Inventory to form the framework of the content. A superbly simple and visual tool to understand people, their motivations and drives and particularly useful in handling conflict in the workplace. Paul Archer is a licensed practitioner of the SDI®
Read MoreUsing the advanced thinking available from NLP (Neuro-Linguistic Programming), Paul will share with you 7 tools that you can use immediately in your practice to be able to deal with all the situations thrown at you in your fast-paced business life. Mixing processes and skills with humour and stories, Paul will engage your attention in this session. The tools shown are vastly flexible and can be used the next day and will help you reduce any anxiety or pressure felt in business interactions.
Read MoreAdvisers and paraplanners are reacting against the current trend to focus overwhelmingly on electronic communication and social networking. Our most valuable work is typically through personal contact in meetings and social events. Paul’s talk examines how to revitalise your natural ability to communicate face to face by understanding how people think and how you can maximise your communication with them. Paul will be using tools from NLP to help you become master communicators.
Read MoreThe Gen Y generation were generally born since 1985 and are now busy consumers in the market, buying your products and services. This talk shows you how to maximise your selling strategies to appeal to this unique generation
Read MoreThe Inner Game is a term used by sports psychologists to describe the inner dialogue that determines winners and losers
Read MoreHighly specialised talk, to guide sales advisers who sell loans and mortgages to ensure their customers are fully protected with additional policies
Read MoreDeep down, we’re still animals – apes in fact. Much of our communication is still non-verbal. Paul’s talk will explore how to maximise the use of your body language and to recognise and adapt to your customer’s non-verbal signals
Read MoreUsing the SDI (c) Model. Simply understand your customer’s motivation. Match your selling style to their way of buying. Influence them more effectively
Read MoreFor sales people and anyone who needs to influence people at work, and that’s just about everyone. Hypnotic selling isn’t hypnosis in the formal sense. It’s the art of being able to influence people’s opinions, desires, thoughts, and actions during a regular conversation. Conversational Hypnotism teaches you how to use Hypnosis in everyday conversation, by using certain “Hot Words”, tones of voice and intonation.
Read MoreProfessional fisherman or women go out to sea in a trawler, throw out bait, use sat nav to find shoals and use a giant net to lure in hundreds of fish at a time. They spend two or three days just fishing and nothing else. Cleverly they also throw out unwanted fish or too small examples. In a way, they are qualifying what they actually want to take back to the harbour and sell. This parallel works very well. If you want more new customers, you have to act like…
Nor is it the metaverse with avatars. Not for mortgage advisers or even sales trainers like me. The future is AR and very close as well. AR or augmented reality is where a computer-generated image is placed on a real-life scene. Imagine the original Mary Poppins or Bedknobs and Broomsticks with cartoon characters in a natural scene. That's how it will happen, and you may want to prepare now. Here's the scene. You're talking to a client, and they're on their SmartPhone. They can hear you and see your video…
Most social media sites and venues require that you set up a profile. LinkedIn is a great example, and I’ll use this for the remainder of the chapter. The concepts work with all social media profiles. Time spent on your profile is fruitful. Before you crack on populating your profile, you need to be crystal clear about your personal branding. Not your logo; that’s just the surface. But who you are, what you stand for, what your company is about, and why you do what you do? Who do you…
