WIIFM from Paul Archer on Vimeo.
In a couple of minutes I’ll remind you of the term WIIFM with an amusing story and show you how we can use this concept to improve your sales and marketing.
Podcast: Play in new window | Download
WIIFM from Paul Archer on Vimeo.
In a couple of minutes I’ll remind you of the term WIIFM with an amusing story and show you how we can use this concept to improve your sales and marketing.
Podcast: Play in new window | Download