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What’s Your Value in Use?

May 7, 2016
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In this studio clip, but with his dogs in the background, Paul explains how you can use the value in use concept in your positioning and value proposition.

http://dl.dropboxusercontent.com/u/3580615/Archer_Podcasts/Whats_Your_Value_In_Use.mp3

Podcast: Play in new window | Download

Categories: Business to Business, Videos and Podcasts
| Tags: positioning, value proposition

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