RSS your customer
Here’s a stylish little trick to be able to keep in touch with clients and customers particularly if you’re in the B2B Account Manager role and manage a number of key clients. Known here in Gloucestershire as a Farmer. It’s about researching and keeping in touch with changes to your client’s business because when changes occur that may mean your product or service becomes desirable. One way to automate this is to simply take the RSS feed from their website or blog. Link this to your RSS Reader and every…
