Are you Visual Enough in Your Selling?

Living just 10 minutes walk to Cheltenham mainline station, I prefer to use the train on business whenever possible and usually reserve a seat beforehand. Great Western had an archaic system of placing cards on the seat headrests which cause people queues on busy trains as passengers struggle to read the tags, stopping and prohibiting any movement along the aisle as they peered at the reservation. Is it reserved from Bromsgrove to Tamworth, or is it free from New Street? Very frustrating for all. GWR have upgraded everything including the seat reservation system, and it’s now electronic and colour coded. At a glance, you can see if…

Read More