Buyers buy when their pain is extreme
Buyer’s are in control nowadays, we know that, and they will only take action when their pain is strong enough. Let Paul share an example which proves the point. I'm outside and it's under 2 minutes long.
Buyer’s are in control nowadays, we know that, and they will only take action when their pain is strong enough. Let Paul share an example which proves the point. I'm outside and it's under 2 minutes long.
Take me to from Paul Archer on Vimeo. In this 2 minute video, Paul gives you a rather neat question to use when exploring needs with customers