Calibrating your customer

On holiday this year I read the book “Fifty Shades of Grey” just to see what all the fuss was about and so I could keep up with conversations about the characters Christian and Anastasia. Christian, the hero of the book, is particularly good at observing people especially facial expressions and signals. He notices early on that Anastasia bites her lower lip when she meets him. He finds this enticing. Don’t worry this is not an X rated article. Read on and I’ll explain how this can help you in…

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How to Video Conference

The future is Video Conferencing whether we like it or not, and HD technology means we have to start focussing on our facial body language to maximise our message. Let me show you how an old TV can help. Our TV is only 6 years' old but the kids reckon it's ancient. "Belongs in a museum Dad". Now I'm not going to change the set until it packs up on us, that's the way I am, but the children kept badgering me to look at the new breed of flat…

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