The Naked Salesperson

Go naked. The Naked Salesperson.  Sounds pretty frightening doesn't it - a naked salesman or woman?  But don't get carried away with my latest idea I don't mean that kind of naked. I mean without the usual sales meeting trappings. By usual trappings I mean, product brochures, leaflets, laptop, presenter etc.  The things we take along to show information to our customer and present our products. A major IT software company did some research into their salesperson's practices and found that those that went naked, built a better rapport and…

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Making your product appear scarce

What's your favourite Sunday roast joint?  Beef, chicken, lamb?  We asked our three children at the beginning of the year which they preferred and unanimously they said pork.  The salesman in me made me ask a few questions as to why and immediately they all replied "we love the crackling, the meat's just OK" And when I asked them which meat they preferred they admitted they weren't really keen on pork as a meat, they actually preferred chicken but they'd choose pork every time as they adored the crackling. Now…

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Everyone can learn to negotiate

The thought of entering into a negotiation injects fear into many people, the worry of conflict and people saying no to you.  However, some simple tips and ideas can breathe life into even the most anti negotiator. Let me explain. The Credit Crunch put paid to my wife's new kitchen last year much to her disillusionment but last month her old oven and hob died. With family visiting this Christmas we couldn't put off the inevitable anymore so armed with her credit card we headed to the shops to buy…

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