You don’t want this, do you?

This is where a negatively charged salesperson neither helps themselves or the customer. PC World checkout, shiny new electrical gadget on the counter, credit card out. The assistant says to me “you don’t want to opt into marketing do you? How negative. Conditioned, possibly a personal view, an assumption, maybe what her colleagues have told […]

10 Secrets of Speaking to Video

Prolonged eye contact Exhaustive studies have been carried out over the last century on the impact of eye contact. Eyes are the windows to the soul and without a connection, there can be no trust. Try talking with someone who stubbornly refuses to remove their sunglasses. There’s just no connection, something is missing, trust is […]

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